Your next $100,000 is already in your practice.

Your next $100,000 is already in your practice.

Before you spend more to attract new patients, recover the treatment your team has already diagnosed.


We’ll personally reach out to patients who never scheduled treatment. Recover what we can. Then show you what’s stopping more patients from saying yes.

No software to install

Your team stays in control

TREATMENT RECOVERY QUEUE

$48,330 recovered

+ this quarter

Patient · Crown #14

Patient · Crown #14

$1,240

Scheduled

Patient · Implant

Patient · Implant

$3,800

Financing sent

Patient · Perio

Patient · Perio

$960

Follow up

Patient · 2 Fillings

Patient · 2 Fillings

$420

Scheduled

128

Plans worked

27

Booked

$1,790

Avg. case

Watercolor illustration of a stack of patient folders

Some patients meant “not ever.” Most just meant “not today.”

They left with a treatment plan. They understood the need. They may even have intended to schedule. Then cost got complicated, timing got inconvenient, and the treatment started to feel optional.

Your team cares, but they’re following up between calls, check-ins, insurance questions, and the patient standing at the desk. Reopening a delayed conversation treatment is a hard thing to do once. It’s nearly impossible to do consistently across hundreds of plans.

So the queue of unscheduled treatment quietly grows. And gets less attention the older it gets.

What the engagement looks like

We’ll work directly with your practice for a few weeks, reaching back out to patients whose treatment was never scheduled. You’ll recover treatment, hear exactly what patients are telling us, and walk away with clear recommendations for improving treatment acceptance.

You share the backlog

Provide a list of older treatment plans you’d like us to focus on, We’ll sign a HIPAA Business Associate Agreement before patient information is shared.

We investigate every conversation

We personally follow up with patients, answer questions, understand what’s holding them back, and schedule them when they're ready.

We diagnose patterns

Every conversation reveals what’s really preventing treatment: cost, timing, fear, insurance, or something else.

You get measurable results

You get measurable results

Receive a complete summary of appointments recovered, patient insights, and recommendations your team can put into practice.

Built on research

Built on research

I’ve spent the last 20 years understanding how people make difficult decisions.


People's first answer is rarely the whole story. My job is figuring out what’s underneath it. Sometimes it’s cost. Sometimes it’s fear. Sometimes it’s something much simpler.


But once you can name the real obstacle, you can start solving it together. That’s the approach I’ll bring to every conversation with your patients.

Arrel Gray

Founder of Tillaroo

Arrel Gray

Founder of Tillaroo

Arrel Gray

Founder of Tillaroo

See what’s possible when someone focuses on your backlog full-time.

This engagement is intentionally limited.


We want to work closely with a handful of practices that believe improving the patient experience is just as important as recovering revenue.


If your team is curious, collaborative, and willing to try a more thoughtful approach to treatment follow-up, we’d love to talk.

A 20-minute introductory conversation

A customized plan for your practice

Founder-led, hands-on partnership

Prefer to talk first? Reach out directly.

No commitment. We’ll never add work to your front desk.